Sunday, September 07, 2003
Reading really is fundamentalBreaking new ground, John Zuccarini became the first person in the country to be charged with violating the recently-passed Truth in Domain Names law.
Prosecutors said that as part of the scheme, the defendant, John Zuccarini, had registered 3,000 domain names that included misspellings or slight variations of popular names like Disneyland, Bob the Builder and Teen magazine. Mr. Zuccarini used more than a dozen variations of the name Britney Spears, the prosecutors said.Perhaps I'm slow, or really naive, but what exactly is the point of this? The article quotes prosecutors as assuming this is a moneymaking scheme of some sort, and Zuccarini's past activities make that seem plausible:
Mr. Zuccarini has long been the subject of complaints, including lawsuits, over his use of domain names, records and news reports show. In about 100 complaints raised in arbitration proceedings to resolve domain name disputes, panels have ruled against him almost every time, prosecutors said, and ordered him to transfer the names at issue to the legitimate holder.And yet, I don't quite get it. How do those schemes translate into this one? Is there a large untapped market for pornography among dyslexic eight year olds? I would understand the plan if he took advantage of sites intended for adults, like Amazon, CNN, or ESPN. But Teletubbies or Bob the Builder (whatever the heck that is)? Where exactly does the profit come from? Not that this guy sounds like a rocket scientist, but I would think he would have thought through at least this part of his plan.
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